Transforming inventory decisions into sustainable, scalable business performance
At ProcurelyIQ, we help businesses bring clarity and confidence to every inventory decision. By combining deep operational expertise with practical, data‑driven strategy, we empower leaders to strengthen margins, reduce waste, and build scalable systems that support long‑term growth. Our work is grounded in integrity, collaboration, and a commitment to performance because we know that smarter decisions today create stronger businesses tomorrow.
To empower small and mid‑sized businesses with intelligent procurement and inventory solutions that drive profitability, improve inventory health, and unlock cost‑saving sourcing strategies. We ensure every dollar works smarter.
To be the leading partner for businesses seeking to optimize inventory, streamline procurement, and source with confidence. Our goal is to help create healthier operations and stronger bottom lines through data‑driven decisions.
Integrity:
We operate with full transparency, offering honest guidance and ethical sourcing practices.
Efficiency:
We help businesses streamline procurement and maintain a balanced, high‑performing inventory.
Inventory Health:
We prioritize SKU productivity and align stock levels to demand, margin goals, and strategic growth.
Innovation:
We use smart tools and market insights to drive smarter assortment and sourcing decisions.
Partnership:
We collaborate closely with clients to support long‑term success, not just short‑term fixes.
Empowerment:
We arm businesses with clear data and actionable insights to make confident, strategic decisions.
Specialized Consulting Solutions for Small to Mid-Sized Clients to make Inventory Work
We unite merchandising discipline with procurement and forecasting expertise. That cross‑functional lens delivers faster wins and sustained results.
Wondering ProcurelyIQ may be a good fit for your business? These example profiles may help.
ProcurelyIQ offers training to leadership, capabilities that work!
How we work
- Data‑first diagnostics and clear ROI targets
- Hands‑on implementation, not just recommendations
- Enablement and training so improvements stick
- Transparent reporting across margin, turns, and cash flow
What sets us apart
- Cross‑disciplinary expertise across assortment, inventory, forecasting, and sourcing
- Direct‑sourcing know‑how to safely reduce COGS
- SMB‑friendly engagement models and clear milestones
- Training and tools that build internal capability
Kim Lafreniere
Founder – Inventory Optimization Expert
Kimberley Lafreniere is a seasoned merchandising and product leadership executive with over 25 years of experience optimizing inventory, sourcing, product development, and category management for some of Canada’s most recognized retail brands. Her career includes senior roles at Sheridan Nurseries, Kitchen Stuff Plus, and other national retailers, where she built high-performing teams and transformed end-to-end merchandising, private label, and procurement strategies.
Her passion for merchandising began early and has evolved into a career dedicated to helping companies improve profitability through smarter purchasing, stronger supplier partnerships, and more intentional product and inventory decisions. Today, as the Founder of ProcurelyIQ, Kimberley brings together decades of hands-on operational experience and a deep understanding of retail and consumer behaviour to help businesses reduce waste, improve margins, and strengthen inventory health.
Kimberley is known for her ability to simplify complex operational challenges and create practical, actionable strategies that drive measurable financial results. Her work spans inventory optimization, assortment planning, direct sourcing, demand forecasting, and private label development, making her a trusted partner to operators seeking clarity, discipline, and data-driven decision-making.
With ProcurelyIQ, Kimberley’s mission is simple: Help businesses make smarter inventory decisions that lead to stronger, more profitable outcomes.
Stephan Lafreniere
Co-founder – Inventory Optimization Expert
Stephan Lafreniere is an accomplished retail, merchandising, and operational leader with more than 25 years of experience driving profitability, optimizing product strategies, and strengthening business operations for some of Canada’s most recognized retail organizations. His career includes senior roles at Canadian Tire Corporation, Hudson’s Bay Company, and Sears where he led teams across planning, forecasting, sourcing, and category management.
Known for his analytical strength and hands-on leadership style, Stephan has built a reputation for uncovering root-cause operational challenges and designing practical, data-driven solutions that help businesses streamline workflows, reduce waste, and achieve meaningful financial improvements. His expertise spans demand planning, procurement, merchandising, sourcing, budgeting, and financial planning, making him a trusted advisor to organizations seeking greater operational stability and profitability.
Today, Stephan serves as a Strategic Partner at Schooley Mitchell, North America’s largest cost-reduction consultancy, where he helps businesses reduce expenses and strengthen vendor performance through objective, data-backed cost optimization. His broad operational background also supports ProcurelyIQ clients looking to improve inventory flow, sourcing efficiency, and cost structure discipline.
Stephan is deeply connected to the business community, having served in key leadership roles within BNI, including Chapter President, and is recognized for his commitment to supporting member success through strong, relationship-driven business development.
Driven by a passion for operational excellence, profitability enhancement, and helping businesses scale sustainably, Stephan brings depth, clarity, and hands-on expertise to every engagement, strengthening ProcurelyIQ’s ability to deliver measurable results for its clients.
Partner With Our Trusted Consultants Today.
With over 60 years of combined experience in both retail and wholesale, we specialize in maximizing inventory profitability from start to finish.
Let us create a customized program for your business.
General ProcurelyIQ FAQs
Can’t find an answer? Review our full FAQ section, Glossary or Get in touch.
We help businesses improve inventory health, build tighter assortments, and modernize procurement so margins improve, cash flow stabilizes, and operational firefighting decreases.
Retailers, wholesalers, and manufacturers facing aging stock, rising COGS, or supply volatility. These businesses want practical, data-driven fixes so they can see quick impact. We can also support Asset Based Lenders by ensuring the borrower is optimized.
We offer both: A focused diagnostic assessment with recommendations or sustained support with repeatable buying, forecasting, and replenishment cycles. It will be based on individual business’s needs.
We combine decades of retail/wholesale leadership with pragmatic tools and hands-on execution that fits how your teams operate.
Our mission is to empower small to mid-sized businesses with intelligent inventory and procurement solutions that drive profitability. Our vision is to be the partner companies trust for inventory optimization and sourcing confidence. Read more →
Integrity, efficiency, innovation, inventory health, partnership, and empowerment, which is reflected in transparent, data-driven work. Read more →